Series: Shugo Chara!
Episode Number: 33
English Title: I Can't Help But Fall in Love!
Romanji Title: Suki ni Narazu ni Irarenai!
Kanji Title: 好きにならずにいられない!
Airdate: May 24, 2008
Directed by: Kazunobu Shimizu
Written by: Kazuhiko Inukai
Preceeded by: Episode 032: Lonely Queen!
Followed by: Episode 034: Really!? Big Adventure of the Haunted Mansion!
Tadase and Amu go shopping together as Kairi follows in order to spy on Amu. Amu sees a bracelet that she likes, but Tadase buys Amu a heart-shaped barrette. Tadase buys himself and Amu ice cream, but Amu's ice cream drips onto her skirt and he runs off to go find a fountain to wet a handkerchief. Ikuto drops by and teases Amu. Amu becomes angry, ends up tripping on one of the shopping bags, and falls onto Ikuto. When Tadase returns a fight breaks out between him and Ikuto. Kairi and El arrive and El forces Amu into a Character Transformation, much to everyone's surprise. However, Amu's effort to stop the fight is ineffective. Tadase and Ikuto continue their fight and eventually Ikuto runs off with Tadase chasing after him. Kairi, who had been watching the whole thing, gives Amu the bracelet she had wanted and then runs off.